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master's thesis
Kriza muškosti, radikalizacija i pojava Andrewa Tatea kao Mesije
2024. urn:nbn:hr:155:217557
Šoda, Stipe
University of Dubrovnik
Faculty of Media and Public Relations

Cite this document

Šoda, S. (2024). Kriza muškosti, radikalizacija i pojava Andrewa Tatea kao Mesije (Master's thesis). Dubrovnik: University of Dubrovnik. Retrieved from https://urn.nsk.hr/urn:nbn:hr:155:217557

Šoda, Stipe. "Kriza muškosti, radikalizacija i pojava Andrewa Tatea kao Mesije." Master's thesis, University of Dubrovnik, 2024. https://urn.nsk.hr/urn:nbn:hr:155:217557

Šoda, Stipe. "Kriza muškosti, radikalizacija i pojava Andrewa Tatea kao Mesije." Master's thesis, University of Dubrovnik, 2024. https://urn.nsk.hr/urn:nbn:hr:155:217557

Šoda, S. (2024). 'Kriza muškosti, radikalizacija i pojava Andrewa Tatea kao Mesije', Master's thesis, University of Dubrovnik, accessed 23 December 2024, https://urn.nsk.hr/urn:nbn:hr:155:217557

Šoda S. Kriza muškosti, radikalizacija i pojava Andrewa Tatea kao Mesije [Master's thesis]. Dubrovnik: University of Dubrovnik; 2024 [cited 2024 December 23] Available at: https://urn.nsk.hr/urn:nbn:hr:155:217557

S. Šoda, "Kriza muškosti, radikalizacija i pojava Andrewa Tatea kao Mesije", Master's thesis, University of Dubrovnik, Dubrovnik, 2024. Available at: https://urn.nsk.hr/urn:nbn:hr:155:217557

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Metadata
TitleKriza muškosti, radikalizacija i pojava Andrewa Tatea kao Mesije
Title (english)Crisis of masculinity, radicalisation and the emergence of Andrew Tate as the Messiah
AuthorStipe Šoda
MentorNatalia Stagl-Škaro (mentor)
Committee memberPero Maldini (predsjednik povjerenstva)
Committee memberDavor Pauković (član povjerenstva)
Committee memberNatalia Stagl-Škaro (član povjerenstva)
GranterUniversity of Dubrovnik
(Faculty of Media and Public Relations)
Dubrovnik
Defense date and country2024-09-11, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Information and Communication Sciences
Public Relations
Abstract
Promjene u rodnim ulogama i percepciji muškosti današnjice dovele su do fenomena „krize muškosti.“ Unutar ovog fenomena, istakao se Andrew Tate, bivši kickboxer i internetski influencer, prepoznatljiv po svojim kontroverznim stavovima o muškosti, odnosima između spolova i društvenim normama. Njegova popularnost značajno je porasla putem digitalnih platformi, gdje koristi retoriku samopomoći i kritike suvremenih društvenih normi kako bi pridobio lojalne sljedbenike. Rad istražuje javnu percepciju Andrewa Tatea i kako Tateove poruke o tradicionalnim rodnim ulogama, financijskoj neovisnosti i samoostvarenju rezoniraju s njegovim pratiteljima, te kako digitalne zajednice poput Manosfere doprinose širenju tih ideja.
Abstract (english)
Changes in gender roles and the perception of masculinity in modern times have led to the phenomenon of the "crisis of masculinity." Within the context of this phenomenon, Andrew Tate emerged, a former kickboxer and internet influencer, known for his controversial views on masculinity, gender relations, and social norms. His popularity has significantly risen through digital platforms, where he uses a rhetoric of self-help and a critique of contemporary social norms to attract loyal followers. This thesis explores the public perception of Andrew Tate and how his messages about traditional gender roles, financial independence, and self-actualization resonate with his followers, as well as how digital communities like the Manosphere contribute to the spread of these ideas
Keywords
Languagecroatian
URN:NBNurn:nbn:hr:155:217557
Study programmeTitle: /
Study programme type: university
Study level: graduate
Academic / professional title: sveučilišni/a magistar/magistra odnosa s javnostima (sveučilišni/a magistar/magistra odnosa s javnostima)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Created on2024-11-15 09:20:03