prikaz prve stranice dokumenta Ocjena zadovoljstva potrošača kvalitetom usluga smještaja u hotelu Hilton Imperial Dubrovnik
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master's thesis
Ocjena zadovoljstva potrošača kvalitetom usluga smještaja u hotelu Hilton Imperial Dubrovnik
2017. urn:nbn:hr:155:124324
Kurilj, Matea
University of Dubrovnik
Faculty of Economics and Business

Cite this document

Kurilj, M. (2017). Ocjena zadovoljstva potrošača kvalitetom usluga smještaja u hotelu Hilton Imperial Dubrovnik (Master's thesis). Dubrovnik: University of Dubrovnik. Retrieved from https://urn.nsk.hr/urn:nbn:hr:155:124324

Kurilj, Matea. "Ocjena zadovoljstva potrošača kvalitetom usluga smještaja u hotelu Hilton Imperial Dubrovnik." Master's thesis, University of Dubrovnik, 2017. https://urn.nsk.hr/urn:nbn:hr:155:124324

Kurilj, Matea. "Ocjena zadovoljstva potrošača kvalitetom usluga smještaja u hotelu Hilton Imperial Dubrovnik." Master's thesis, University of Dubrovnik, 2017. https://urn.nsk.hr/urn:nbn:hr:155:124324

Kurilj, M. (2017). 'Ocjena zadovoljstva potrošača kvalitetom usluga smještaja u hotelu Hilton Imperial Dubrovnik', Master's thesis, University of Dubrovnik, accessed 12 December 2024, https://urn.nsk.hr/urn:nbn:hr:155:124324

Kurilj M. Ocjena zadovoljstva potrošača kvalitetom usluga smještaja u hotelu Hilton Imperial Dubrovnik [Master's thesis]. Dubrovnik: University of Dubrovnik; 2017 [cited 2024 December 12] Available at: https://urn.nsk.hr/urn:nbn:hr:155:124324

M. Kurilj, "Ocjena zadovoljstva potrošača kvalitetom usluga smještaja u hotelu Hilton Imperial Dubrovnik", Master's thesis, University of Dubrovnik, Dubrovnik, 2017. Available at: https://urn.nsk.hr/urn:nbn:hr:155:124324

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Metadata
TitleOcjena zadovoljstva potrošača kvalitetom usluga smještaja u hotelu Hilton Imperial Dubrovnik
Title (english)Customer satisfaction with the accommodation facilities in hotel HILTON IMPERIAL DUBROVNIK
AuthorMatea Kurilj
MentorMarija Dragičević (mentor)
Committee memberIris Mihajlović (predsjednik povjerenstva)
Committee memberKatija Vojvodić (član povjerenstva)
GranterUniversity of Dubrovnik
(Faculty of Economics and Business)
Dubrovnik
Defense date and country2017-09-27, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Organization and Management
Abstract
Kvaliteta u hotelijerstvu znači orijentirati se na turiste i goste, a to podrazumijeva udovoljavanje svim njihovim željama i očekivanjima. S obzirom na brzo rastuću konkurenciju u hotelijerstvu postoji potreba stalnog unapređivanja kvalitete hotelskog proizvoda kao faktora konkurentnosti, što je i pokretač razvoja potpunog upravljanja kvalitetom. Za hotelsko poduzeće to znači pokušati biti najbolji i imati znanja i upornosti to postati i ostati. Ovim radom htjelo se dati uvid u razinu zadovoljstva klijenta smještajem hotela Hilton Imperial kao i utvrditi kvalitetu pruženih usluga. Korišteni su sekundarni podaci na temelju kojih je donesen zaključak o zadovoljstvu gostiju hotelskim uslugama hotela Hilton Imperial. Turisti su pojedine usluge ocijenili visokim ocjenama te je njihovo zadovoljstvo na visokoj razini.
Abstract (english)
Quality in the hospitality means orientation towards tourists and guests, understanding and exceeding their expectations. Since the competition within the hospitality is in the rapid and high growth, there is a constant need to improve quality as a factor of concurrence, which, drives full quality management system. For hotels, it is to try to become the best as well as to have knowledge to become and remain the best. The purpose of this project is to provide an insight of a guest satisfaction with the accommodation at the Hilton Imperial hotel. Secondary data was used, based on which a conclusion was made about the satisfaction of the hotel Hilton Imperial. Tourists rated the individual services with high ratings and their satisfaction at a high level.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:155:124324
Study programmeTitle: Business Economics; specializations in: Tourism, Marketing, International Trade, IT Management
Course: Tourism
Study programme type: university
Study level: graduate
Academic / professional title: magistar/magistra poslovne ekonomije (magistar/magistra poslovne ekonomije)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Public note3816
Created on2018-01-31 10:12:46