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undergraduate thesis
Internet kao kanal distribucije posrednika u turizmu - prednosti i nedostaci
2018. urn:nbn:hr:155:874026
Sentić, Danijel
University of Dubrovnik
Faculty of Economics and Business

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Sentić, D. (2018). Internet kao kanal distribucije posrednika u turizmu - prednosti i nedostaci (Undergraduate thesis). Dubrovnik: University of Dubrovnik. Retrieved from https://urn.nsk.hr/urn:nbn:hr:155:874026

Sentić, Danijel. "Internet kao kanal distribucije posrednika u turizmu - prednosti i nedostaci." Undergraduate thesis, University of Dubrovnik, 2018. https://urn.nsk.hr/urn:nbn:hr:155:874026

Sentić, Danijel. "Internet kao kanal distribucije posrednika u turizmu - prednosti i nedostaci." Undergraduate thesis, University of Dubrovnik, 2018. https://urn.nsk.hr/urn:nbn:hr:155:874026

Sentić, D. (2018). 'Internet kao kanal distribucije posrednika u turizmu - prednosti i nedostaci', Undergraduate thesis, University of Dubrovnik, accessed 26 November 2024, https://urn.nsk.hr/urn:nbn:hr:155:874026

Sentić D. Internet kao kanal distribucije posrednika u turizmu - prednosti i nedostaci [Undergraduate thesis]. Dubrovnik: University of Dubrovnik; 2018 [cited 2024 November 26] Available at: https://urn.nsk.hr/urn:nbn:hr:155:874026

D. Sentić, "Internet kao kanal distribucije posrednika u turizmu - prednosti i nedostaci", Undergraduate thesis, University of Dubrovnik, Dubrovnik, 2018. Available at: https://urn.nsk.hr/urn:nbn:hr:155:874026

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Metadata
TitleInternet kao kanal distribucije posrednika u turizmu - prednosti i nedostaci
Title (english)Internet as distribution channel of travel intermediaries - advantages and disadvantages
AuthorDanijel Sentić
MentorIris Mihajlović (mentor)
Committee memberMarija Dragičević (predsjednik povjerenstva)
Committee memberZorica Krželj Čolović (član povjerenstva)
GranterUniversity of Dubrovnik
(Faculty of Economics and Business)
Dubrovnik
Defense date and country2018-09-24, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Trade and Tourism
Abstract
Mnogi autori pišu radove, članke i knjige na temu reintermedijacije odnosno, cybermedijacije, kako je nazivaju. Mnogi radovi na tu temu daju veliki izvor ali i različita gledišta što olakšava razumijevanje same teme ali i pisanje o istoj. Prvi dio rada obrađuje posrednike kao vezu između turističke ponude i potražnje, njihov klasični oblik poslovanja i adaptaciju na novonastale tehnologije i njihovu implementaciju u procesu reintermedijacije (cybermedijacije). U nastavku teorijskog dijela uz posrednike obrađuje se tema i potrošača odnosno samih turista, analiza njihovih preferencija i njihova adaptacija na tehnološke promjene i na promjene kod turističkih posrednika u vidu promjene proizvoda koji nude i načina na koji plasiraju sami proizvod. Drugi dio završnog rada jest anketa koja je provedena na temu poslovanja turističkih agencija i implementacije tehnologija u svoje poslovanje. Ovakav način obrade teme daje ne samo teorijsku podlogu nego i prikazuje realno stanje na području grada Dubrovnika kada su u pitanju turističke agencije, a preko njih i sveukupna ponuda Dubrovnika kao većinski receptivne lokacije koja iz sezone u sezonu obara rekorde po broju turista.
Abstract (english)
Many authors write their articles and books on the topic of reintermediation or how they call it in modern work, cybermediation. Many articles on that topic give large source as well as different views on the topic witch makes the topic easier to understand as well as write about it. First part of seminary work is about middlemans as bridge between tourist supply and demand, their business before and after adaptation of new internet technologies and their adaptation in process of reintermediation. In continuation of theory part of seminary work next to middlemans, tourists themselves are studied, their preferences and their adaptation on technological innovations and adaptation on new types of middlemans who offer different final product and new access to promotion of same product. Second part of this work is poll witch is conducted on topic "business of travel agencies" and their implementation of technology in their business. This way of writing seminary work gives us full view on travel agencies located in Dubrovnik, and through them view on complete tourist supply in Dubrovnik witch, as mostly receptive location, breaks the records year after year on number of tourists and many more.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:155:874026
Study programmeTitle: Business Economics; specializations in: Tourism, Marketing, International Trade, IT Management
Course: Tourism
Study programme type: university
Study level: undergraduate
Academic / professional title: sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije (sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije)
Type of resourceText
File originBorn digital
Access conditionsOpen access
Terms of useLicence In copyright icon
Public note3892
Created on2018-09-28 07:19:55