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master's thesis
Seksualna objektifikacija žena u medijima
2022. urn:nbn:hr:155:102519
Perković-Paloš, Sara
University of Dubrovnik
Faculty of Media and Public Relations

Cite this document

Perković Paloš, S. (2022). Seksualna objektifikacija žena u medijima (Master's thesis). Dubrovnik: University of Dubrovnik. Retrieved from https://urn.nsk.hr/urn:nbn:hr:155:102519

Perković Paloš, Sara. "Seksualna objektifikacija žena u medijima." Master's thesis, University of Dubrovnik, 2022. https://urn.nsk.hr/urn:nbn:hr:155:102519

Perković Paloš, Sara. "Seksualna objektifikacija žena u medijima." Master's thesis, University of Dubrovnik, 2022. https://urn.nsk.hr/urn:nbn:hr:155:102519

Perković Paloš, S. (2022). 'Seksualna objektifikacija žena u medijima', Master's thesis, University of Dubrovnik, accessed 12 December 2024, https://urn.nsk.hr/urn:nbn:hr:155:102519

Perković Paloš S. Seksualna objektifikacija žena u medijima [Master's thesis]. Dubrovnik: University of Dubrovnik; 2022 [cited 2024 December 12] Available at: https://urn.nsk.hr/urn:nbn:hr:155:102519

S. Perković Paloš, "Seksualna objektifikacija žena u medijima", Master's thesis, University of Dubrovnik, Dubrovnik, 2022. Available at: https://urn.nsk.hr/urn:nbn:hr:155:102519

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Metadata
TitleSeksualna objektifikacija žena u medijima
Title (english)Sexual objectification of women in media
AuthorSara Perković-Paloš
MentorVlaho Kovačević (mentor)
Committee memberMarijana Musladin (predsjednik povjerenstva)
Committee memberĐorđe Obradović (član povjerenstva)
Committee memberVlaho Kovačević (član povjerenstva)
GranterUniversity of Dubrovnik
(Faculty of Media and Public Relations)
Dubrovnik
Defense date and country2022-06-24, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Information and Communication Sciences
Public Relations
Abstract
Mediji nose odgovornost za reproduciranje negativnih stereotipa o ženama i rodnim ulogama, no svojim odabirom riječi često podilaze najnižim strastima koje nerijetko uključuju, seksizam, seksualnu objektifikaciju i diskriminaciju ženama, ali i ostalih marginaliziranih skupina. Kroz istraživanje javnog mnijenja (web UPITNIK), polustrukturirani intervju, te analizu najčitanijih news portala (24.sata, net.hr, tportal.hr, index.hr) u Hrvatskoj utvrdit će se na koji način su žene prikazane i zastupljene u naslovima, podnaslovima i nadnaslovima. Žene u medijima su manje vidljive posebice u političkim temama ili temama od javnog interesa. Mediji bi trebali kroz programske sadržaje, programske osnove, programska uvjerenja i samoregulacijske akte promicati svijest o ravnopravnosti žena i muškaraca. Kodeks časti novinara obvezuje ih da informaciju o spolu, seksualnoj orijentaciji i rodnom izražavanju navode samo ako je ona izrazito relevantna u kontekstu u kojem se nalazi. Iako je načelo ravnopravnosti spolova uključeno u mnogobrojne međunarodne i domaće zakonodavne propise koji formiraju mediji, oni još uvijek ne pomažu u iskoraku iz patrijarhalnog svijeta moćnih muškaraca i marginaliziranih žena. Ovaj rad bi mogao upozoriti na kršenje Zakona o ravnopravnosti spolova i potaknuti rješavanje problema.
Abstract (english)
The media is responsible for reproducing negative stereotypes about women and gender roles, but their choice of words often undermines the lowest passions, which often include sexism, sexual objectification and discrimination against women and other marginalized groups. Through public opinion research (web QUESTIONNAIRE) and analysis of the most read news portals (24.sata, net.hr, tportal.hr, index.hr) in Croatia, it will be determined how women are portrayed and represented in headlines, subheadings and headlines . Women in the media are less visible in political or public interest topics. The media should promote awareness of equality between women and men through program content, program bases, program beliefs and self-regulatory acts. The Code of Honor for Journalists obliges them to provide information on gender, sexual orientation and gender expression only if it is extremely relevant in the context in which it is found. Although the principle of gender equality is included in a number of international and domestic pieces of legislation that shape the media, they still do not help to step out of the patriarchal world of powerful men and marginalized women. This paper could warn of violations of the Gender Equality Act and encourage problem solving.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:155:102519
Study programmeTitle: Public Relations
Study programme type: university
Study level: graduate
Academic / professional title: magistar/magistra odnosa s javnostima (magistar/magistra odnosa s javnostima)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Created on2022-06-30 08:28:47