Dubrovnik (the City) is a small city, which has always attracted a large number of visitors thanks to its rich cultural and historic heritage and its position on the Adriatic Sea. The City has deserved to be referred to as to “the Pearl of the Adriatic”. Today, special forms of tourism have developed in the City, and one of them is film tourism, which is a growing phenomenon worldwide. Throughout its history, the City has served as the stage for many films and television series but over the past few years, it has become one of the world’s prime locations for many producers and directors. The increase in the number of visitors has been recorded, and film tourism is doubtless one of the reasons in favour of this development. According to the studies by different authors, film visitor counting data would be expressed in millions. In spite of the fact that the development of film tourism has contributed to an increases income, the City and its local community have experienced a number of advantages and disadvantages of this development. This paper presents an overview of the positive and negative impacts of the development of film tourism in the City.