Thanks to the globalization trend, negotiation is now considered a key element of business. It can be said that negotiation is a form of communication between different cultures. Modern business negotiations involve much more than just disempowering or settling disputes, which were usually entrusted to men due to the traditional distribution of roles. Today, women play an increasingly important role in the business world, especially in negotiations. With the entry of women into the business world, it happened that due to the lack of female role models in negotiating positions, women adopted male behavioral patterns and developed various stereo-types about business women. However, by responding to the demands of business, more and more women are rejecting these patterns and bringing innate qualities such as diligence, un-derstanding and patience to negotiations, which are the optimal qualities of negotiators to achieve long-term goals. This is precisely what constitutes the role of women in business ne-gotiations, especially at the international level, which is directly influenced by cultural factors.