| Sažetak | Diplomski rad “Analiza uređivačke koncepcije o sportskim temama na portalima HRT
sport, gol.hr i Telesport“ donosi sedmodnevno istraživanje na navedenim portalima i to kroz dva
aspekta. Prvi je aspekt o kriterijima na temelju kojih sportski novinari objavljuju određene teme i
vrše selekciju sadržaja, odnosno, odabiru pojedine sportove i natjecanja. Tu se po učestalosti
pojavljivanja izdvajaju kriteriji: elitni sportovi i elitna natjecanja, elitni klubovi i elitne nacije, ali
i sportska blizina te pravodobnost. Što se tiče konkretno sporta, dominira nogomet, ali i tenis,
košarka i rubrika ostali sportovi. U istraživanje je uključen i pregled sportskih tema po spolu,
nakon kojih je zamjetna velika zanemarenost kada su u pitanju teme iz ženskog sporta. Drugi
aspekt istraživanja prilagođen je vrsti medija koji su predmet ovog rada, a to su novi (online)
mediji. Neke od karakteristika novih medija su brzina, multimedijalnost, mogućnost arhiviranja i
stalnog pristupa, ali i neprestana prilagodba. Internetski portali razvijaju nove načine prezentiranja
i plasiranja vijesti, a da to u isto vrijeme bude odrađeno brzo, zanimljivo i razumljivo. Postoje
mnogi dodaci u online novinarstvu koji novinarima olakšavaju posao. Od najosnovnijih, poput
fotografije, videozapisa ili objave s društvenih mreža, pa sve do dodataka poput grafičkih prikaza,
tekstualnog prijenosa uživo, anketa i slično. U sedmodnevnom periodu portali HRT sport, gol.hr i
Telesport, osim fotografije koja je postala univerzalni standard novih medija (tiskanih već
odavno), koristili su videozapise, objave s društvenih mreža, ilustracije, a manje liveblogging,
grafike, ankete i slično. Rezultati istraživanja daju odgovor na pitanja: koji su sportovi najviše
zastupljeni na ovim portalima i na temelju kojih kriterija su odabrani? Koji je udio muškog, a koji
ženskog sporta u analiziranom periodu? Na koji su način ostvarene objave o tim sportovima i jesu
li korišteni dodaci kako bi se olakšala konzumacija sadržaja? Sve to daje širu sliku o uredničkoj i
novinarskoj koncepciji o sportskim temama na portalima HRT sport, gol.hr i Telesport. |
| Sažetak (engleski) | The paper "Analysis of the editorial conception of sports topics on the web sites HRT sport, gol.hr and Telesport" brings a seven-day research on the mentioned portals through two aspects. The first aspect is about the criteria on the basis of which sports journalists publish certain topics and select content, and also select certain sports and competitions. Here, criteria are distinguished according to frequency of appearance: elite sports and elite competitions, elite clubs and elite nations, but also sports proximity and timeliness. As far as sports are concerned, football dominates, but also tennis, basketball and other sports. The research included an overview of sports topics by gender, after which a large neglect was noticeable when it came to topics from women's sports. The second aspect of the research is adapted to the type of media that is the subject of this work - new (online) media.
Some of the characteristics of new media are publishing speed, multimedia, the possibility of archiving and constant access, but also constant adaptation. Internet portals are developing new ways of presenting and publishing news, while at the same time doing it quickly, interestingly and comprehensibly. There are many plugins in online journalism that make journalists' jobs easier.
From the most basic, such as a photo, video or post from social networks, to add-ons such as
graphic displays, live text transmission, polls and the like. In the seven-day period, the web sites
HRT sport, gol.hr and Telesport, in addition to photography which has become the universal
standard of new media (printed media's for a long time), used videos, posts from social networks,
illustrations, and less liveblogging, graphics, polls and the like. The results of the research provide
answers to the questions: which sports are most represented on these portals and based on which
criteria were they selected? What is the ratio of men's and women's sports in the analyzed period?
How were Were plugins used to facilitate content consumption? All this gives a broader picture of
the editorial and journalistic conception of sports topics on the portals HRT sport, gol.hr and
Telesport. |
