The word quality has several different definitions, but they all agree that it means something good or some value. Today quality is in almost every aspect of business. It is possible to talk about quality of the product, service or quality of the work performed by the employees. In order for companies to ensure their survival on the market and competitiveness in comparison to others, they must invest in quality and constantly improve it. Modern business in the hotel industry is unthinkable without the application of norms, standards, and procedures for employees. They are the ones who guarantee the quality of the service and hotel product. Auditing serves as a check and control of compliance with given rules and norms. The internal audit is initiated by the organization itself in order to check whether it operates in accordance with quality requirements. This is a way for the organization to self-check and control its operations and remove irregularities, if found. Self-checking of operations and quality (auditing) in the hotel industry is of key importance for recognition on the touristic market.